Developed and executed multiple national programs for The Coca-Cola Company’s entire portfolio. My role involved creating POS and digital marketing materials at a national level and working closely with retailers to facilitate local activations in C-Store, Club, Super Store, & Drug Store shopping environments.

I led the planning and execution of entire launch campaigns for innovative products, ensuring cohesive and impactful rollouts. Additionally, I collaborated with influencers, athletes, and A-list photographers to create compelling and engaging content that resonated with global audiences.